Our Story

More than a hobby — a calling stitched in love.

What began during the uncertainty of the pandemic became something much greater than a hobby. T & K Kreations was born from a desire to create meaningful gifts for family and friends — pieces that represented love, culture, memories and identity.

Starting with handmade masks and personalized creations, every project became another opportunity to celebrate life's biggest moments.

Today, every embroidered piece, every custom design and every collection is created with purpose.

We don't simply create apparel. We create keepsakes. We create stories. We create moments that last forever.

Our Mission

To create meaningful handcrafted products that inspire confidence, celebrate culture, strengthen community, and preserve memories through thoughtful design.

At Soft Love Black Roots, our mission is to celebrate Black love, culture and legacy through intentionally crafted embroidered apparel and lifestyle products that inspire connection, confidence and community. Every stitch is a reflection of love, every design tells a story, and every collection is created to preserve the beauty of our roots while inspiring hope for generations to come.

Soft Hearts. Strong Roots. Lasting Legacy. 🌿🤎

Core Values

What we stand for

Love

Behind every stitch

Community

We rise together

Creativity

Ideas that move us

Authenticity

True to who we are

Family

Where it all began

Quality

Made to be kept

Purpose

Made with intention

Representation

Seen and celebrated

The Journey

Milestones

  1. 2020

    The beginning

    Hand-sewing masks to serve our community during a season of stillness.

  2. 2021

    A passion found

    Falling in love with embroidery and the slow art of craft.

  3. 2022

    Custom apparel

    Expanding into shirts, totes, baby pieces and meaningful keepsakes.

  4. 2024

    A growing family

    Building a creative community, one careful order at a time.

Community Impact

Every order supports a small, Black-owned, family-run studio.

When you shop with T & K Kreations, you're supporting a family business rooted in community. A portion of our work goes back to the people and causes that shaped us — investing in local makers, celebrating cultural moments, and creating pieces that honor the families that hold us up.